SK C&C Collaborates with Hanyang University to Practice 'Social Value in Daily Life'

Social Value Creation Activity Support Platform 'Haenggara' Shared

[Asia Economy Reporter Jin-gyu Lee] SK Inc. C&C (hereinafter SK C&C) is joining hands with Hanyang University to expand a model for practicing social value in daily life.

On the 5th, SK C&C announced that it signed a "Cooperation Agreement to Expand Social Value in Daily Life through Haenggarae" with Hanyang University at the Office of the Vice President for Academic Affairs at Hanyang University in Seongdong-gu, Seoul.

This agreement was promoted to establish a digital platform where university students can practice social value creation in daily life, such as ▲reducing carbon emissions ▲preventing resource waste ▲social donations ▲activating social enterprises.

SK C&C will share the main programs and operational know-how of the social value creation support platform "Haenggarae" with Hanyang University and support its introduction to the university. Haenggarae is a blockchain-based platform developed last year through a social value small practice idea contest participated by SK C&C members.

SK C&C members download the Haenggarae application and perform activities such as using tumblers, taking stairs, walking, participating in blood donation and volunteering, and double-sided printing to accumulate "Social Value (SV) Points," which are used for donations or purchasing social enterprise products.

Starting from the 8th, 32,000 Hanyang University students and faculty members will also be able to download the "Hanyang University Haenggarae App" from Google Play and the Apple App Store to participate in social value creation activities in daily life.

Through various activities such as walking stairs in campus department buildings, using tumblers, and not leaving food in the school cafeteria, Hanyang University SV Points will be automatically accumulated. When using stairs in campus buildings, SV Points are earned by scanning QR codes or NFC tags on the walls at each floor. SV Points are also accumulated when using a personal tumbler instead of disposable cups at campus cafes.

Individual SV Points can be used at campus cafes and bookstores. In the future, the Hanyang University Haenggarae App plans to expand the use of SV Points for purchasing social enterprise products and external donations.

About 10 officials, including Seokho Ahn, Head of the Happiness Promotion Center at SK C&C, and Myungjik Kim, Vice President for Academic Affairs at Hanyang University, attended the signing ceremony. Center Head Ahn said, "We will encourage participation from various stakeholders such as clients and public institutions to spread social value practice activities throughout society and create more effective digital platforms and services."

This content was produced with the assistance of AI translation services.