Dongjak-gu Provides Up to 2.5 Million KRW Support per Business for Signboard Improvement

Apply at district office by the 5th... Residents or groups representing over 50 stores... Support for illegal advertising cleanup and signboard replacement project with up to 2.5 million KRW per business

[Asia Economy Reporter Jongil Park] Dongjak-gu (Mayor Changwoo Lee) is accepting applications for the 2021 Signboard Improvement Project sites until the 5th.

This recruitment aims to select areas within the district that require maintenance of old and illegal signboards and signboard improvements, supporting the replacement of LED design signboards that reflect local and store characteristics.

The district will carry out the project from March to December 2021, providing support up to 2.5 million KRW per business for illegal advertising removal and signboard replacement costs.

Eligibility for support requires a resident or organization representing 50 or more adjacent stores agreeing to the signboard improvement. However, applications are restricted for ▲those receiving support from other administrative agencies for the same project ▲organizations or corporations operating similar profit-oriented businesses.

Applications can be submitted by visiting the Street Administration Division (Noryangjin-ro 74, Yuhan Yanghaeng Building 5th floor) between 9 AM and 6 PM during the application period and submitting all required documents.

Evaluation will be conducted by the Dongjak-gu Outdoor Advertising Maintenance Fund Operation Review Committee held in October, assessing the project’s ▲necessity ▲public interest ▲voluntary resident participation ▲public-private resource linkage, with individual notifications sent to selected organizations.

For more details, inquiries can be made to the Street Administration Division.

Meanwhile, last December, the district secured a project budget of 300 million KRW by being selected in the Ministry of the Interior and Safety’s contest for the ‘Signboard Improvement Project for Revitalizing Sadang 1-dong Commercial Area’ and is currently implementing the project.

The ‘Signboard Improvement Project for Revitalizing Sadang 1-dong Commercial Area’ involves 170 businesses along a 1,457m section including Dongjak-daero 7-gil. The district plans to create a new retro street that attracts new consumers in their 20s and 30s by applying a design that reinterprets retro sensibility to this area.

Currently, a resident council has been formed to promote voluntary maintenance led by residents, aiming to complete installation by December.

Moon Youngsam, head of the Street Administration Division, said, “By promoting the signboard improvement project through the interest and voluntary participation of local residents, we will create a beautiful street that residents enjoy visiting and revitalize the local commercial area, which has been stagnant due to COVID-19.”

This content was produced with the assistance of AI translation services.