Dongsuh Foods Launches 'Dongsuh Chamomile Brown Rice Green Tea'
[Asia Economy Reporter Lee Seon-ae] Dongseo Foods recently announced on the 15th that it has launched a new product, 'Dongseo Chamomile Brown Rice Green Tea,' targeting consumers seeking tea beverages for health and inner beauty following the spread of the novel coronavirus infection (COVID-19).
This new product blends carefully selected chamomile and stevia leaves with soft brown rice green tea in Dongseo Foods' optimal ratio. The subtle aroma of chamomile and the sweetness of stevia leaves harmonize to create a sweeter yet fragrant flavor and a clean aftertaste compared to existing brown rice green tea.
Along with this, Dongseo Foods plans to carry out various promotions, including releasing a digital film of the chamomile brown rice green tea in early October and conducting SNS events to commemorate the launch of the new product.
Marketing Manager Lee Jae-ik said, “The domestic tea market is gradually growing in line with the recent trend of pursuing health, and blended herbal teas are gaining attention, especially among consumers who prefer new flavors. We hope you enjoy a relaxing tea time this fall with a sweet and fragrant cup of chamomile brown rice green tea.”
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Meanwhile, the new product Dongseo Chamomile Brown Rice Green Tea will be sold nationwide at discount stores, priced at 9,200 KRW for 80 tea bags (120g) and 4,900 KRW for 40 tea bags (120g).
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