NS Home Shopping to Host Live Broadcast of 'Dual Vital Immune' on the 16th
8 PM on the 16th, Oh! Labang + Jam Live Simultaneous Live Broadcast
Sale of Premium Health Functional Food PB Product 'Dual Vital Immune'
[Asia Economy Reporter Lim Hye-seon] NS Home Shopping announced on the 15th that it will conduct a live commerce broadcast for 60 minutes starting at 8 PM on the 16th through OK Cashback Oh! Live and Jam Live.
An NS Home Shopping official stated, "NS Home Shopping's live commerce receives positive responses from younger customers who value enjoyment and experience in the purchasing process, with freer and more entertaining expressions compared to traditional TV home shopping," adding, "This partnership is expected to expand the customer age group."
In its first partnership live commerce, NS Home Shopping will introduce 'Dual Vital Immune,' a premium health functional food private brand (PB) product.
'Dual Vital Immune' is a multivitamin mineral product containing 12 types of vitamins from A to E, 8 minerals including zinc and magnesium, and the antioxidant nutrient lycopene extracted from tomatoes, allowing daily intake of balanced nutrients. It is a premium health functional food that contains three forms?capsule, tablet, and liquid?in one bottle, tailored to the characteristics of fat-soluble and water-soluble ingredients.
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During the broadcast, a one-month supply of 30 bottles, originally priced at 67,000 KRW, will be sold at a discounted price of 54,900 KRW. Additionally, among customers who purchase during the live broadcast, 10 will be selected by lottery to receive Starbucks gifticons, and an event will also be held where the top 20 purchasers will be awarded a one-month supply of ‘Dual Vital Immune.’
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