LaCloud Launches Subscription Service for 'Topper Mattress'
[Asia Economy Reporter Kim Cheol-hyun] Bodyfriend (CEO Park Sang-hyun) announced on the 8th that its Italian natural latex bed, LaCloud, will launch a 'topper mattress' subscription service.
The LaCloud topper subscription service allows customers who rent a LaCloud natural latex mattress or frame to receive two natural latex toppers by paying an additional monthly rental fee of 9,900 KRW. After the contract, toppers are provided along with the mattress and frame delivery, and an additional topper is given after 36 months.
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A Bodyfriend representative explained, "The advantage is that customers can use latex toppers, which are highly regarded as high-quality mattress materials, without the burden of a large lump-sum payment. Since latex toppers, which are versatile for various uses, are delivered every 36 months, it will greatly help maintain a comfortable sleeping environment."
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