Casamia Launches Sleep-Focused Promotion 'Good Sleep Festa'

Casamia will hold the 'Good Sleep Festa' promotion throughout September.
[Photo by Casamia]

[Asia Economy Reporter Kim Jong-hwa] Shinsegae's living & lifestyle brand 'Casamia' announced on the 28th that it will hold the 'GUUD SLEEP FESTA' promotion throughout September.

Casamia prepared this event to provide more comfortable sleeping and rest to consumers exhausted by the heatwave, monsoon season, prolonged COVID-19, and the rapidly approaching autumn temperature differences. Until the 27th of next month, major sleep-related products such as bed frames and mattresses will be sold at special discounted prices, along with mileage accumulation benefits.

First, Casamia will offer its representative premium mattresses at special prices. Premium mattresses such as 'Nuvola,' which combines non-toxic memory foam and comfortable functional fabric; 'Stella,' which gently wraps with a memory foam topper and double zoning; and 'Acro,' which provides stable support with a balanced structure, can be purchased at a 20% discounted price.

Casamia's popular bed frames will also be sold at a 10% discount. When purchasing a bed frame and mattress as a set, a 10% discount is applied to the bed frame and a 50% discount to the mattress. In addition, 10,000 mileage points are given for each mattress and bed frame purchase, and 30,000 mileage points are provided for set purchases.

Additionally, through the lifestyle specialty mall 'GUUD.com,' launched last month, a new product experience group event for enjoyable sleep will be operated. Leading this, Casamia plans to continuously expand sleep category products, provide differentiated sleep content, and actively target the rapidly growing sleep market.

Yoo Hyung-ho, head of Casamia's sales strategy team, said, "We are offering sleep-related products at special prices to provide more comfortable sleeping and rest to consumers exhausted by the prolonged COVID-19 pandemic," adding, "We will continue to introduce various products and content for comfortable sleep, so we ask for your great interest."

This content was produced with the assistance of AI translation services.