"Lotte Department Store Offers 'Partial Receipt Available' Chuseok Gift Set Subscription"

Unique 'Subscription-Based' Gift Sets That Reduce Long-Term Storage in Refrigerators
Allows Split Delivery 2-4 Times Within Up to 11 Weeks After Receiving Subscription Voucher

[Asia Economy Reporter Lim Hye-sun] Lotte Department Store announced on the 27th that it has launched a ‘Gift Set Subscription Pass’ that allows recipients to receive gifts in installments during this Chuseok holiday season.

Usually, Korean beef and fruit gift sets received during holidays are difficult to consume all at once, so most people store them in the refrigerator for a long time. It is also common for single-person households to receive gift sets or for one household to receive multiple gift sets, making storage difficult. Especially this Chuseok, with reduced regional travel and family gatherings due to COVID-19 and expected simplification of table settings, Lotte Department Store introduced the gift set subscription pass to allow divided receipt within the period.

The gift set subscription pass consists of two types of Korean beef sets and one type of fruit set. When purchasing the gift set subscription pass at Lotte Department Store, the recipient will receive the subscription pass in a luxurious envelope sent by registered mail. The pass can be used at the nearest Lotte Department Store to the recipient’s residence, with the meat available for pickup in four installments and the fruit in two installments. The usage period for the pass is from September 7 to November 22 for meat, and from September 7 to October 25 for fruit, allowing ample time for use.

The subscription pass includes three popular gift set products: ‘Royal Hanwoo No. 3’ priced at 420,000 KRW (2.4kg), ‘Special Hanwoo No. 1’ at 350,000 KRW (2kg), and the ‘Prega Apple and Pear Mixed Set’ at 140,000 KRW.

Lee Jae-ok, Head of Merchandise at Lotte Department Store, said, “We planned this new product using a subscription pass from the customer’s perspective, who worries about product loss due to long-term refrigeration of Korean beef and fruit. It will also be useful for those who find it difficult to consume large quantities of gift sets in a short period due to reduced hometown visits and family gatherings during the COVID-19 pandemic.”

This content was produced with the assistance of AI translation services.