Gwangju City Provides Emergency Support to Travel Industry Hit Hard by COVID-19
[Asia Economy Honam Reporting Headquarters Reporter Park Seon-gang] Gwangju Metropolitan City announced on the 26th that it will work with related organizations such as the Gwangju Tourism Association and Gwangju Tourism Foundation to find practical ways to help the travel industry and support the travel industry in preparing promotion and marketing for the post-COVID-19 era.
The support targets are about 500 travel agencies located in Gwangju registered under the Tourism Promotion Act as of the announcement date, and if there is the same representative within the industry, only one agency will be supported.
The support includes up to 2 million KRW per agency for expenses related to creating websites and SNS such as YouTube, advertising costs, SNS promotion costs, and online and offline promotional and marketing expenses such as banners and signboards. After the travel agency spends the project funds and submits related forms and supporting documents, the subsidy will be paid within 15 days after review.
Applications will be accepted from the 1st of next month to October 30th at the Gwangju Tourism Foundation via visit, mail, or email.
Detailed information can be found on the city’s website, Gwangju Tourism Foundation, and Gwangju Tourism Association websites.
In addition, Gwangju City is making efforts to normalize the local tourism industry by expanding the incentive items, which previously only supported vehicle expenses when attracting tourists to Gwangju, to include accommodation, meal expenses, school trip expenses, and promotion costs, and by subdividing the vehicle expenses, which were paid between 200,000 and 700,000 KRW, by departure region and raising them to between 500,000 and 1,200,000 KRW.
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Kim Jun-young, Director of the Culture, Tourism and Sports Office of the city, said, “As COVID-19 has prolonged, the entire travel industry is facing great difficulties, and we hope this support project will help stabilize the travel industry even a little. We will continue to support so that Gwangju’s tourism industry can take a new leap forward in line with the with-COVID-19 era.”
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