Gigi Auction "Auction? Ask Me Anything"

Produced auction consultation case videos through YouTube channel 'Jiji Auction TV'

[Asia Economy Reporter Onyu Lim] Auction investors can now access real cases where experts help resolve their questions before bidding for free.

Gigi Auction, a court auction specialist company, announced on the 14th that it will actively provide video consultations of members' auction cases through its YouTube channel 'Gigi Auction TV.' The Gigi Auction legal team selects cases that investors must know from consultations conducted for paid members and releases one episode every week. Until recently, videos were uploaded irregularly, about one episode every 2-3 months, but due to subscribers' requests for more content, the schedule has been expanded.

Considering that most YouTube users find auctions difficult, Gigi Auction has made efforts to allow viewers to watch as if they were actually consulting. Breaking away from rigid lecture formats, a producer asks questions on behalf of the audience, and the legal team member in charge of actual consultations provides detailed answers.

Since the videos prepare many questions that auction beginners are likely to have within about 10 minutes, viewers can resolve their curiosities about the topic without getting bored. Any questions not answered in the video can be asked in the comments, and replies are provided without fail.

Every year, Gigi Auction members request consultations via phone and website between 3,000 and 4,000 times. Separately from consultations, the accumulated number of analyses on 15 types of special rights, including retention rights, a service started in 2011, is approaching 160,000 cases. In response to the untact era, Gigi Auction plans to actively disclose information based on vast consultation data so that anyone can easily and conveniently access auctions and help expand the base.

This content was produced with the assistance of AI translation services.