Installation of Promotional Sculptures on Sharosugil in Gwanak-gu

LED Lighting, Friendly 3D General Gang Gam-chan, Hologram Production and Various Attractions Provided

[Asia Economy Reporter Jongil Park] General Gang Gam-chan stands guard day and night at Sharosugil (Gwanak-ro 14-gil) in Gwanak-gu (Mayor Park Jun-hee), which has recently emerged as a 'hot place.'

The district installed and completed unique sculptures characteristic of Gwanak to revitalize the alley commercial district around Seoul National University Station near Sharosugil.

At Sharosugil, which has recently gained popularity among young people, the sculptures were designed to enhance visibility so that visitors can easily see them even during the day.

The Sharosugil promotional sculptures are placed at four entrances: ▲Gwanak-ro 158 and 168 ▲Nambusunhwan-ro 1832 and 1840.

At night, the sculptures feature LED lights that change colors moment by moment and vivid 3D hologram lighting effects, effectively promoting Gwanak-gu's image of innovation and transformation.

Additionally, the Gwanak-gu emblem, which is usually easily overlooked, was reinterpreted as a 3D animation to make it easier to understand.

In particular, General Gang Gam-chan, the symbol of the 'Gang Gam-chan City' Gwanak-gu, was created in 3D as a friendly and approachable character, attracting the attention of the younger generation visiting Sharosugil.

Furthermore, various concept attractions such as promotional sculptures and LED floor lighting have been added to make Sharosugil a vibrant and attractive hot place in Seoul's alley commercial district.

The district is carrying out a project to install promotional sculptures that provide visual attractions targeting commercial areas with high floating populations as part of efforts to revitalize local and alley commercial districts.

Mayor Park Jun-hee stated, “I hope that the installation of unique local sculptures will serve as an opportunity to invigorate small business owners struggling due to the economic downturn,” and added, “We will do our best to revitalize the local commercial district, which has been depressed due to the prolonged COVID-19 pandemic.”

This content was produced with the assistance of AI translation services.