Renault Samsung Motors Unveils Design and Domestic Price Range of Electric Vehicle 'Zoe'
[Asia Economy Reporter Kiho Sung] Renault Samsung Motors announced on the 10th that it will reveal the design and estimated purchase price range reflecting subsidies by residential area through its website ahead of the domestic launch of the Renault ZOE.
The ZOE, first introduced to the European market in 2012, is a European best-selling electric vehicle with approximately 216,000 units sold as of June this year, and is set to launch domestically on the 18th. Renault Samsung Motors stated that through the Renault brand website, customers can preview various vehicle images and information about the ZOE, as well as check the estimated purchase price range by residential area reflecting subsidies for electric vehicles from the Ministry of Environment and local governments. Additionally, by registering as an ‘interested customer,’ one can receive detailed vehicle information and consultation as soon as possible.
According to the Renault brand website, customers in Seoul, who can receive up to 11.86 million KRW (including 7.36 million KRW national subsidy), can purchase the ZOE at a price ranging from 28.09 to 33.09 million KRW. However, the prices indicated on the website are estimated purchase prices and may change after the launch.
Meanwhile, to commemorate the domestic launch of the Renault ZOE, Renault Samsung Motors plans to hold a launch event for invited customers in Seongsu-dong, Seoul on the 18th. Customers wishing to participate can apply through the Renault brand website by the 12th.
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Taejun Kim, Head of Sales Division at Renault Samsung Motors, said, “The Renault ZOE is Renault’s representative electric vehicle, condensed from over 10 years of Renault EV development experience, boasting the number one cumulative sales in the European market.” He added, “Having already proven its marketability with widespread popularity in Europe, we expect it to lead the expansion of electric vehicle adoption in the domestic market by setting the standard for an easy electric life.”
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