KB Card Launches 'Liiv Mate 3.0' with MyData Integration
KB Kookmin Card announced on the 4th that it has launched "Liiv Mate 3.0," a complete overhaul of its integrated membership platform "Liiv Mate," focusing on MyData-related services ahead of the enforcement of the "Data 3 Act."
View original image[Asia Economy Reporter Oh Hyung-gil] KB Kookmin Card announced on the 4th that it has launched 'Liiv Mate 3.0,' a complete overhaul of its integrated membership platform 'Liiv Mate,' focusing on MyData-related services ahead of the enforcement of the 'Data 3 Act.'
The 'curation' feature has been enhanced to connect and inform customers of benefits tailored to their consumption patterns, recommending and advising on optimal customized financial products through analysis of financial asset status and consumption data.
Additionally, it links asset information from over 130 financial institutions including banks, cards, insurance, and securities, allowing customers to check their asset status all at once.
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A KB Kookmin Card official said, "With the full-fledged MyData era approaching, the user interface (UI) and user experience (UX) have been implemented to provide asset management services that not only manage but also grow assets." He added, "We plan to make various efforts to establish ourselves as a competitive and differentiated leading MyData platform and to lead the era of hyper-personalized financial services."
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