Tous Les Jours Launches KakaoTalk Limited Edition Cake Targeting 'Untact Gift Givers' View original image


[Asia Economy Reporter Choi Saeng-hye] CJ Foodville Tous Les Jours announced on the 29th that it will release a limited edition 'Kakao Gold Layer' cake exclusively for KakaoTalk Gift.


KakaoTalk Gift is a KakaoTalk-based mobile commerce service that allows users to easily send and receive gifts with KakaoTalk friends. It provides a specialized experience and service tailored to the meaning and purpose of 'gifts,' enabling users to give and receive gifts comfortably and without burden, just like sending a message.


In line with the rapidly growing trend of online gifting and increased preference for non-face-to-face services in recent years, Tous Les Jours has launched a product exclusively sold on KakaoTalk Gift, the leading platform for online gifting.


The Kakao Gold Layer is a premium cake featuring moist chocolate, white, and coffee layers, with rich mascarpone fresh cream and sweet caramel syrup spread between each layer, coated with chocolate glacage on the outside, and decorated with gold leaf.


Especially appealing is the visual design that adds a fun element to the 'gift' story, matching current sensibilities. The cake box in KakaoTalk's signature color prominently features the cute Tous Les Jours cake character and the phrase 'Happy Already Cake.' Additionally, witty message stickers such as 'The gift is me ♥,' 'Thank you for sponsoring the cake,' and 'A splendid celebration surrounds you' are included inside the cake box, encouraging social network service (SNS) sharing and certification desires.



The Kakao Gold Layer cake can be purchased and gifted by searching for the product name or Tous Les Jours on KakaoTalk Gift, and can be picked up at Tous Les Jours stores.


This content was produced with the assistance of AI translation services.

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