Homeplus The Club Offers Up to 40% Discount on 200 Food and Daily Necessities Items

1st Anniversary Celebration of Launch

[Asia Economy Reporter Cha Min-young] Homeplus announced on the 30th that it will hold a large-scale discount event for a month from July 1 to 31 to celebrate the first anniversary of the launch of its warehouse-style special store online mall, ‘The Club.’

Launched on July 25 last year, Homeplus The Club is an online warehouse-style mart that combines the cost-effectiveness of warehouse discount stores with the competitiveness of fresh food in large supermarkets. It gathers products from various channels to conveniently serve single-person households and self-employed customers who prefer bulk products. Unlike existing warehouse discount stores, it does not charge an annual membership fee.

The growth has been steep. With more than 80,000 new sign-ups every month, it recorded approximately 950,000 cumulative app downloads over 11 months since launch, and sales in June increased by 344% compared to the same month last year.

Accordingly, Homeplus The Club will offer up to 40% discounts on 200 popular products throughout July and hold various events. From July 2 to 8, it will offer up to 40% off Korean beef, 20% off when purchasing two eco-friendly vegetables, buy one get one free frozen shrimp, and discounted daily necessities such as two types of Maxim (330T). Through date-specific promotions, milk, ramen, and bulk meat products will be discounted when purchasing over a certain amount. Additionally, popular products such as nectarines, 60 large eggs, and Hetbahn will be discounted daily for My Homeplus members.

Customer participation events are also prepared. First, a ‘Share’ event will provide a 500 won credit coupon to all customers who share The Club’s first anniversary event page. If a friend who received the link downloads The Club app, the sharing customer will receive an additional 2,000 won, and the friend who received the share will get a 1,000 won credit coupon. A ‘Birthday Cake’ event offering up to 90% discount coupons will also be held. Customers can participate up to three times a day on The Club’s first anniversary event page, and each participation randomly awards a 20?90% shopping cart coupon and a 30?50 won credit coupon without fail. The first 100 customers who access The Club daily will receive a shopping cart coupon and a card-exclusive 10% discount coupon that can be used in conjunction. Card company promotions vary by date.

Song Seung-seon, head of Homeplus Mobile Business Division, said, “The use of The Club is continuously increasing among customers who found it difficult to use warehouse discount stores due to distance,” adding, “We will continue to enhance customer convenience in the online warehouse market through ongoing promotions, same-day delivery services, and strengthening exclusive products.”

This content was produced with the assistance of AI translation services.