Evezary, Introduction of Eco-Friendly Electronic Catalog

[Asia Economy Reporter Moon Hyewon] Evejari announced on the 23rd that it will introduce an electronic catalog with no paper usage to promote eco-friendly efforts. The newly introduced electronic catalog will be utilized at over 400 dealerships nationwide, including the Evejari headquarters.

As part of the company's commitment to environmental protection, Evejari decided to implement this E-catalog. After a year of pilot operation to verify its effectiveness, all product manuals will be converted to digital starting this season.

By adopting digital product manuals, Evejari can strengthen communication not only for environmental protection but also with dealerships and customers. The electronic catalog allows real-time updates, enabling flexible sharing of product information, additional product lineups, and customer feedback with dealership owners. Additionally, dealerships can easily deliver product information through messages or messengers without face-to-face interaction with customers.

Evejari is fostering an eco-friendly corporate culture by using biodegradable packaging and producing business cards and calendars made from recycled paper. Since 1986, it has established Eve Land, a social contribution company dedicated to tree planting, and has been conducting tree-planting events for over 30 years as part of environmental protection campaigns. In 2014, it signed a business agreement with Seoul City for a forest carbon offset project and plans to create a 20-hectare (200,000㎡) carbon offset forest in Gangseo Hangang Park, Seoul, by next year.

Go Hyunju, head of Evejari's PR team, said, “We decided to renew the catalog to build a system suitable for the new marketing environment, including corporate responsibility for environmental protection and activation of online and offline cooperation through digital platforms,” adding, “We will continue to pursue new initiatives to spread eco-friendly culture domestically and realize sustainable management.”

This content was produced with the assistance of AI translation services.