Sejeong Wellmade Launches Linen Collection
[Asia Economy Reporter Yujin Jo] Wellmade, a lifestyle fashion specialty store under fashion company Sejeong (CEO Park Soon-ho), announced on the 17th that it has launched a linen collection.
The collection features a variety of styles using linen materials, from shirts made of 100% linen to poly-blend linen T-shirts with added polyester for enhanced stretchability in optimal proportions.
The 'Linen 100% Solid Shirt' from Indian, a men's town casual brand, is made of 100% linen material that provides a comfortable wearing experience, characterized by its subtle sheen and naturally textured luxurious feel.
By applying the aero washing processing method, it boasts a soft touch instead of the coarse texture typical of linen. The long sleeves protect the skin from hot UV rays and cold air conditioning, and it is available in a total of six colors including subtle shades of blue, green, and white.
Indian's 'Solid Linen Basic Short Sleeve Shirt' is a slim-fit short sleeve shirt made of 100% linen, suitable for casual wear. It comes in white, navy, blue, and light green colors, allowing for various styling options depending on whether it is paired with colored cotton pants or denim.
A Wellmade representative said, "Linen material allows for stylish expression through natural wrinkle details that occur due to the fabric's characteristics without any additional layering." They added, "We hope customers complete a cool and trendy summer styling with the new Wellmade linen collection, which offers a wide range of choices."
Meanwhile, Wellmade stores nationwide and the official online mall are offering a 50% discount on summer products, including the linen collection.
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