'Korea Donghaeng Sale', 5,000 Kind Supermarkets Participate

17-Day 'Good Supermarket Good Price Companion Sale'

[Asia Economy Reporter Kim Cheol-hyun] The Ministry of SMEs and Startups (Minister Park Young-sun, hereinafter referred to as the Ministry) announced on the 16th that over 5,000 Good Supermarkets will also participate in the 'Good Supermarket Good Price Companion Sale' during the 'Korea Companion Sale' held from the 26th of this month to the 12th of next month.

The Ministry explained that to ensure the Korea Companion Sale spreads to neighborhood commercial districts, they planned the Good Supermarket Companion Sale together with the Korea Supermarket Cooperative Federation (Chairman Im Won-bae) and the Korea Nadle Store Cooperative Federation (Chairman Choi Jang-woo). Ninety regional supermarket cooperatives and about 5,000 member stores are expected to participate in this event.

This Good Supermarket Companion Sale is part of revitalizing neighborhood supermarkets, following the 'Direct Sales Exhibition of Farm Products from Production Areas' held on May 24 and May 31, and the 'Good Supermarket Campaign' that started on May 28. The Direct Sales Exhibition involved about 20 regional supermarket cooperatives and 900 stores, selling four agricultural products?onions, cucumbers, potatoes, and paprika?with a total of 110 tons sold. The Good Supermarket Campaign, which promises to sell products at reasonable prices, had about 4,665 stores participating as of the 8th and is progressing smoothly.

Based on neighborhood supermarket-related events, the Ministry plans to select about 30 items under the brand slogan 'Good Supermarket, Good Price' to participate in the 'Korea Companion Sale.' First, together with the Ministry of Agriculture, Food and Rural Affairs and the Korea Agro-Fisheries & Food Trade Corporation (aT), eight agricultural products such as potatoes, onions, watermelons, and cucumbers produced in June and July will be supplied to neighborhood supermarkets at 80-90% of the wholesale market auction price. For manufactured goods, about 20 items including coffee, beverages, noodles, and beer will be sold at prices approximately 20-50% lower than consumer prices.

Park Eun-joo, head of the Small Business Management Support Division at the Ministry, said, "The Korea Companion Sale is a great opportunity for neighborhood supermarkets to instill the image of Good Supermarket and Good Price to consumers," adding, "We will encourage voluntary participation of neighborhood supermarkets and create an active platform for small business owners to join the Korea Companion Sale."

This content was produced with the assistance of AI translation services.