Coway 'Built-in Water Purifier' Sells 250,000 Units in 10 Years Since Launch

[Asia Economy Reporter Kim Cheol-hyun] Coway (CEO Lee Hae-sun) announced on the 15th that the cumulative domestic and international sales of its built-in water purifier series, launched in 2010, have surpassed 250,000 units.

Coway's built-in water purifier is a product installed under the sink, allowing convenient access to clean water through a simple dedicated "faucet" installed above the sink. It is also known as an "under-sink water purifier." It is preferred by consumers who have limited kitchen space or want practical space usage.

Coway launched the built-in water purifier in 2010 and currently sells one model domestically and a total of seven models overseas. Coway exports the built-in water purifier series to a total of 10 countries, with approximately 25% of total overseas sales coming from the U.S. market, the highest proportion. Spain follows next. In addition, Coway's built-in water purifiers are popular in various countries including China, Kazakhstan, Turkey, Thailand, the Dominican Republic, Iran, Taiwan, and Germany.

Due to strong sales of built-in water purifiers, Coway plans to continuously release related new products. Song Hyun-joo, head of Coway's Product Development Center, said, "Coway has established a comprehensive full lineup including desktop, stand-type, and built-in water purifiers, meeting the diverse expectations of domestic and international consumers and leading the water purifier market. We will continue to focus on innovative product development prioritizing customer satisfaction as the number one water purifier company in Korea."

This content was produced with the assistance of AI translation services.