Coway Launches 'LED Cell Mask'... "Customized Skin Care"
[Asia Economy Reporter Kim Daeseop] Coway announced on the 9th that it will launch an 'LED Cell Mask' through its cosmetics brand Lienkey.
This new product allows care using a total of four LED light wavelengths. It is equipped with 180 green, yellow, red, and near-infrared LEDs each, evenly managing the skin layers from the surface to the inside.
Coway explained that the Lienkey LED Cell Mask differentiates itself by implementing a 'surface emission' method instead of point emission to provide uniform effects on the skin with even light.
This product applies the patented 'proximity light diffusion technology,' designed so that the LEDs diffuse and reflect in multiple layers in a surface form, supplying sufficient energy to even the delicate areas of the skin.
It also features four customized modes. When the skin tone is dull and rough, use the 'Green Mode'; ▲ when dry and sensitive skin needs soothing, use the 'Yellow Mode'; ▲ when elasticity decreases and skin aging is a concern, use the 'Red Mode'; ▲ and when you want to care for various skin concerns at once, use the 'Special Mode' for intensive care.
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Kim Jiyeon, Coway's cosmetics product planning manager, said, "We have introduced a premium LED Cell Mask that offers customized care for different skin concerns for consumers who want to easily manage their skin at home. Starting with this LED mask, we will accelerate our entry into the premium home beauty market and strive to become a total life care company that provides a healthy lifestyle culture."
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