Seven Eleven Launches 'Hwanggeum Eomuk Bar'

Only premium fish meat such as Myeongtae and Domi used
Fish meat content 70%, 40% higher than market products

[Asia Economy Reporter Lim Hye-seon] Convenience store Seven Eleven launched a new premium product, the 'Hwanggeum Eomuk Bar' (Golden Fish Cake Bar), on the 9th.

The 'Hwanggeum Eomuk Bar' uses only high-quality fish meat such as pollock and sea bream, resulting in a soft and chewy texture. Unlike regular market products, it uses pure fish meat only, with a fish meat content of over 70%, about 40% higher than usual. The 'Hwanggeum Eomuk Bar' is sold at more than 2,000 stores nationwide equipped with instant cooking facilities. The price is 1,500 won.

With the launch of the 'Hwanggeum Eomuk Bar,' Seven Eleven has diversified its range of instant foods. Along with the fish cake bar, Seven Eleven operates a total of 23 types of instant foods, including 17 types of skewers such as hot dogs, chicken skewers, and tteok skewers, and 6 types of fried chicken pieces. Additionally, differentiated products like roasted sweet potatoes, Big Bite, and Slurpee are also popular.

To commemorate the launch of the 'Hwanggeum Eomuk Bar,' Seven Eleven will hold an event from the 11th until the end of the month, offering a free 'Sparkling Peach 355ml' to customers who purchase the 'Hwanggeum Eomuk Bar.'

This content was produced with the assistance of AI translation services.