LGU+ "GQ AR Magazine Shares Fashion Tips"
[Asia Economy Reporter Koo Chae-eun] LG Uplus announced on the 7th that it will provide an AR (Augmented Reality) magazine in collaboration with the men's magazine GQ KOREA.
The AR magazine transforms GQ KOREA's popular content OOTD (Outfit Of The Day) into AR format, which can be accessed for free through the U+AR app. Accordingly, customers can learn summer look styling tips in a new way by viewing AR content styled with various key items from different brands. LG Uplus and GQ KOREA plan to run a promotion from mid-June offering GQ KOREA subscription vouchers and other benefits to customers using the AR magazine.
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Choi Yoon-ho, Executive Director of AR/VR Service at LG Uplus, stated, "Starting with this AR magazine, we will continue various collaborations with GQ KOREA using leading technology to create new content with celebrities." U+AR is a service that allows users to view high-definition, real-life based 3D stars and character content from 360-degree angles, and share photos and videos taken with the content.
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