On the 3rd, Lotte selected outstanding affiliates and presented the 'HR Award' at the '2020 Lotte HR Forum' held at Lotte World Tower in Jamsil, Seoul. The photo shows the awardees taking a commemorative photo after receiving their awards. From the left in the photo are Son Myeong-jeong, Executive Director of Management Support at Lotte Rental; Song Yong-deok, Vice Chairman of Lotte Holdings; Hong Seong-hyun, CEO of Daehong Communications; and Ha Jong-su, Executive Director of Management Support at Lotte Global Logistics. (Photo by Lotte Holdings)

On the 3rd, Lotte selected outstanding affiliates and presented the 'HR Award' at the '2020 Lotte HR Forum' held at Lotte World Tower in Jamsil, Seoul. The photo shows the awardees taking a commemorative photo after receiving their awards. From the left in the photo are Son Myeong-jeong, Executive Director of Management Support at Lotte Rental; Song Yong-deok, Vice Chairman of Lotte Holdings; Hong Seong-hyun, CEO of Daehong Communications; and Ha Jong-su, Executive Director of Management Support at Lotte Global Logistics. (Photo by Lotte Holdings)

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[Asia Economy Reporter Seungjin Lee] Lotte announced on the 3rd that it held the '2020 Lotte HR Forum' at Lotte World Tower located in Songpa-gu, Seoul.


Started in 2008 and marking its 13th year this year, the HR Forum has established itself as a platform for developing Lotte's HR capabilities by gathering HR, labor, and education managers from all affiliates annually to share the group's HR direction and learn about HR-related issues. Considering the difficulty of gathering in one place due to the novel coronavirus disease (COVID-19) this year, the event was planned to allow about 660 HR managers to communicate online through a live YouTube lecture.


The theme of this year's HR Forum is "Resilience for the new normal." Resilience refers to the ability to adapt to and overcome difficulties or major changes. The forum was organized as a place to empathize with HR's role in enabling organizations and individual members to quickly develop resilience to capture and lead future opportunities, and to collectively consider measures to prepare for the 'post-COVID' era.


Lotte prepared lectures by various experts so that HR managers could gain insights into resilience and the post-COVID era.


The keynote speeches were delivered by Professor Kyungmook Lee of Seoul National University, who serves as co-chairman of the Lotte Corporate Culture Committee, and Vice Chairman Kyungjun Kim of Deloitte Consulting. Professor Lee gave a lecture on "Managing Resilience through Strengthening the Winning Spirit." He explained ways to enhance resilience for individuals and organizations and proposed the execution of decisive actions that determine victory and the role of HR to spread the winning spirit within organizations. Vice Chairman Kim shared his views on the direction of HR after COVID-19.


Following the keynote speeches, lectures on topics such as the ideal talent in the new normal era, resilience, and leadership communication skills were held.


Meanwhile, at the forum, the 'HR Awards' were presented to affiliates that contributed to creating company value through effective HR performance management over the past year. Lotte evaluated various indicators such as securing key talent, leadership development, and fostering female talent. Daehong Communications won the grand prize, while Lotte Global Logistics and Lotte Rental received excellence awards.


In addition, the 'Value Champion Award' was held to select and award employees who excelled in practicing the group's core values. The 'Challenge' award went to Senior Manager Jaeyoon Kim of Lotte Asset Development, who contributed to the successful opening of Lotte Mall Suji Branch; the 'Respect' award was given to employee Boe Hwang of Lotte Super, who worked to expand employment for people with disabilities; and the 'Originality' award was awarded to Assistant Manager Wonyoung Jung of Lotte GRS, who commercialized the Taiwanese snack "Zhi Pai" and received favorable reviews. Additionally, a special award was given to Manager Younggeun Kwon of Lotte MCC, who directly developed a work support app that helped increase work productivity.



Song Yongdeok, Vice Chairman of Lotte Holdings, said in his opening remarks, "HR is the key entity that can cultivate the resilience of individuals and organizations to overcome the current crisis," and added, "To this end, we plan to build a corporate culture of 'Winning Spirit' that fosters the talent needed for the new normal in the long term while enhancing capabilities."


This content was produced with the assistance of AI translation services.

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