SH Corporation Launches YouTube Channel 'CheongSinHo TV' for Youth and Newlyweds
[Asia Economy Reporter Lim On-yu] The YouTube channel 'Cheongshin-ho TV' is launching to promote the public housing 'Cheongshin-ho (靑新戶)' for young people and newlyweds.
Seoul Housing & Communities Corporation (SH Corporation) announced on the 20th that it will open its official YouTube channel as 'Cheongshin-ho TV' and present a special live broadcast to commemorate the launch.
SH Corporation has established the 'Cheongshin-ho TV Studio' at its headquarters to produce video content delivering valuable information covering overall residential life, including Cheongshin-ho housing. A professional production team has been formed. The plan is to actively promote SH Corporation’s initiatives such as Cheongshin-ho, spatial welfare, smart city, compact city, and residential welfare support activities, and especially to grow this channel into a promotional platform that communicates with new housing policy groups like young people and newlyweds, leading agendas on spatial welfare and housing policy.
The launch commemorative live broadcast of Cheongshin-ho TV will be streamed live on YouTube at 2:10 PM on the 21st, which is Couples Day. The live show will feature comedian Hwang Young-jin as the main MC and SH Corporation President Kim Se-yong, who will host a mini talk show for about an hour. Additionally, there will be a congratulatory message and gift reveal from Seoul Mayor Park Won-soon, a congratulatory video performed by actual SH Corporation employees, a launch rice cake eating broadcast, a comment section event, and various other special segments.
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Kim Se-yong, President of SH Corporation, said, “Cheongshin-ho TV is part of SH Corporation’s efforts to communicate with more people through content that meets citizens’ perspectives, keeping pace with the recent trend of video communication in promotion. I hope it will become a vibrant space that goes beyond a simple promotional channel to create a new housing culture and unfold various agendas related to Cheongshin-ho and spatial welfare.”
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