KB Financial, Viral Video Surpasses 1 Million Views in 5 Days

[Asia Economy Reporter Kangwook Cho] KB Financial Group announced on the 19th that the viral video "Catch Me If You Can," released on YouTube on the 14th, surpassed 1 million views within 5 days of its launch.

This video promotes the group mission "Finance that Changes the World," declared by KB Financial Group last year, featuring KB Financial Group model Lee Seung-gi, who has recently emerged as a national action actor.

In the "spy movie" concept, secret agent Lee Seung-gi of KB uses various services from KB Financial Group affiliates such as KB Kookmin Bank to evade opposing forces, providing various visual elements like chases and action scenes never before seen in financial advertisements. The outstanding performances of popular actor Oh Jung-se and scene-stealer Kim Kwang-kyu, who appear as the opposing forces, along with the appearance of the hidden helper, the talkative Agent 61, offer nonstop entertainment.

KB Financial explained that there have been many positive responses to this viral video, which features the reunion of Lee Seung-gi and the talkative agent from last year, as well as the active role of Oh Jung-se, who recently became an advertising model for KB Securities and KB Kookmin Card, and now for KB Financial Group.

As a token of appreciation for the customers' interest in this video, a making-of video capturing the vivid atmosphere on set will also be released through KB Financial Group's official YouTube channel.

A KB Financial Group official said, "This video was created to convey the message of 'Finance that Changes the World,' which aims to conveniently transform customers' lives through innovative financial services based on Chairman Yoon Jong-kyu's management philosophy."

This content was produced with the assistance of AI translation services.