A'PIEU Launches Super Air Fit Mild Sunscreen Line

[Asia Economy Reporter Yujin Cho] Able C&C's cosmetics brand A'PIEU announced on the 15th that it has launched the ‘Super Air Fit Mild Sun Cream’ line.

This line features the Super Air Fit™ technology, providing a lightweight feeling as if not applied, and consists of a total of four items including ‘Super Air Fit Mild Sun Cream Daily’ and ‘Super Air Fit Mild Sun Base Pink’.

Containing ‘Super Triple Asiatica,’ a complex of ‘Asiaticoside,’ ‘Madecassic Acid,’ and ‘Asiatic Acid,’ it helps soothe the skin. It has also completed a human application test for preventing ultrafine dust adhesion at the Korea Dermatological Science Institute.

Super Air Fit Mild Sun Cream Daily (SPF50+, PA++++, 50ml, 16,000 KRW) is a physical sunscreen. Physical sunscreens, commonly called mineral sunscreens, protect the skin by forming a physical barrier on the skin surface that reflects ultraviolet rays. It improves the typical stiffness and white cast of mineral sunscreens, making it refreshing without stickiness. The ‘Super Air Fit Mild Sun Cream No Sebum (SPF50+, PA++++, 50ml, 16,000 KRW)’ is also a mineral sunscreen type. It cares for sebum with porous powder, making it ideal for use in summer.

Super Air Fit Mild Sun Base (SPF50+ PA+++, 50ml, 20,000 KRW) is a sun cream that doubles as a base, helping foundation adhere better. A moisturizing type, ‘Super Air Fit Mild Sun Cream Waterful (SPF50+, PA++++, 50ml, 16,000 KRW),’ was also introduced.

Jungmin Cho, head of A'PIEU, said, "The new product actively reflects customer survey results that consider ‘a feeling as if not applied’ the most important factor when purchasing sun cream," adding, "It will be an excellent choice for customers looking for a lightweight yet powerful sunscreen."

This content was produced with the assistance of AI translation services.