Samsung Electronics

Samsung Electronics

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[Asia Economy Reporter Dongwoo Lee] The electronics industry is continuously unveiling products equipped with enhanced artificial intelligence (AI) in the first half of this year, improving performance and user convenience. The industry plans to connect all devices into a single platform through AI to maximize individual home appliance usage experiences in the future.


According to the industry on the 3rd, Samsung Electronics recently launched an ice water purifier refrigerator and plans to introduce an AI refrigerator in the first half of this year.


The upcoming Samsung ‘Family Hub’ refrigerator applies food AI to provide customized diets and recipes. Samsung, which has steadily upgraded AI performance since 2016, is expected to enable automatic recognition of ingredients and simpler online grocery ordering through this new refrigerator.


In particular, new features such as ‘Food Service Management’ and ‘Diet Planner’ are added to suggest personalized diets and recipes. By using these functions, users can analyze frequently used ingredients based on pre-registered preferred foods and receive recommendations for customized diets and recipes tailored to their tastes.


LG Electronics also proposes cooking methods and ingredient orders through the AI-equipped ‘LG InstaView ThinQ.’ It monitors internal ingredients in real time and recommends recipes that can be made with remaining ingredients. LG’s new refrigerators feature internal cameras, a front transparent display, and a Knock-On function. The Knock-On function reduces the frequency of opening and closing the door, thereby decreasing cold air leakage.


Previously, the two companies competed with new AI products including air conditioners, washing machines, dryers, and TVs.


Samsung’s Wind-Free air conditioner, which had AI voice recognition platform ‘Bixby’ only on the standing model, has applied it for the first time to the wall-mounted wide model. Users can use all the same AI functions as the standing model, such as ‘Welcome Cooling,’ which activates the air conditioner when the user approaches home, and ‘Intelligent Clean,’ which operates automatically by recognizing air quality.


LG Electronics also enabled its air conditioners to read consumer activity levels through the 3rd generation AI Smart Care in new products. When no customer is detected within a certain distance, the air conditioner automatically switches to maximum power-saving mode in an absence situation.


In washing machines and dryers, Samsung’s Grande AI washing machine emphasizes combining ‘On-Device AI’ with cloud AI to learn consumers’ usage habits and patterns autonomously and provide customized services. LG Electronics’ AI DD washing machine detects clothing weight, then uses big data to identify fabric types and selects the optimal motion among ‘6 motions.’


Regarding TVs, Samsung Electronics equipped the 2020 QLED TV with enhanced AI functions. The AI Quantum Processor 8K converts input video to ultra-high definition optimized for 8K TVs regardless of the original resolution. Additionally, the ‘AI Control’ function enables the TV to automatically implement optimal brightness and sound.


LG Electronics has globally launched the AI-equipped organic light-emitting diode (OLED) TV ‘LG OLED AI ThinQ.’ The 2020 LG OLED AI ThinQ features the AI processor ‘Alpha9 3rd generation,’ improving performance. This processor is based on deep learning technology analyzing over one million video data and over 17 million audio data. The ‘AI Picture Pro’ function automatically distinguishes video types such as movies, sports, and animation to provide optimal picture quality.



An industry official stated, “We will continue to introduce products that maximize individual convenience in home appliance use by connecting all devices into a single platform based on AI.”


This content was produced with the assistance of AI translation services.

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