'Mask Map' Service in Navigation... Co-Growth with Local Communities, Mercedes-Benz Korea

[Asia Economy Reporter Kiho Sung] Mercedes-Benz Korea, as a corporate citizen, is actively carrying out social contribution activities that promote mutual growth with local communities.

Under the slogan 'Mercedes-Benz Promise,' announced in June 2014, the Mercedes-Benz Social Contribution Committee was launched together with domestic Daimler affiliates and 11 official dealers. To date, the cumulative donations from the Mercedes-Benz Social Contribution Committee have reached approximately 24 billion KRW.

Recently, various activities have been undertaken to support local communities affected by the spread of COVID-19, such as urgently providing relief kits composed of hygiene products, immunity-boosting items, and ready-to-eat meals to vulnerable children and youth, medical staff, and field volunteers in the Daegu and Gyeongbuk regions. On the 22nd, as part of the COVID-19 response, the company developed and provided a 'Mask Map' service within its MBUX navigation system, allowing users to check public mask sales locations and mask stock status.

Earlier, in July 2014, Mercedes-Benz Korea invested 52 billion KRW to establish a parts logistics center in Anseong, Gyeonggi Province, and in June 2018, an additional 35 billion KRW was invested to improve service quality and enhance customer satisfaction. Subsequently, a roughly twofold expansion project was initiated and completed in about a year, resulting in a large-scale domestic investment totaling 87 billion KRW, creating employment for approximately 100 people in Anseong and contributing to the revitalization of the local economy. The Mercedes-Benz R&D Korea Center, established in 2014, was expanded in November 2018, doubling the office space and research personnel compared to before.

Amid the COVID-19 crisis, Mercedes-Benz Korea has been implementing the 'Customer Safety Program' since March, the first of its kind worldwide among Mercedes-Benz branches, to support customers' safe and convenient use of service centers. Through this program, services such as a 3-month extension of the Integrated Service Package (ISP) nearing expiration, expanded pickup & delivery services, and free vehicle sterilization and disinfection have been provided to further enhance customer service.

This content was produced with the assistance of AI translation services.