Mom's Touch Launches 'Soy Garlic Chicken,' the Ultimate Umami Flavor Champion
[Asia Economy Reporter Lee Seon-ae] Mom's Touch announced on the 22nd that it will launch a new product, ‘Ganjang Garlic Chicken,’ which is packed with garlic in soy sauce.
Ganjang Garlic Chicken is a chicken dish featuring a salty soy sauce base mixed with sweet acacia honey and garlic, allowing you to fully enjoy Mom's Touch’s unique ‘sweet and salty charm.’ The sophisticated sweetness that never gets boring and the aroma of garlic stimulate the appetite. Instead of being spicy, it has a rich umami flavor, making it perfect as a snack for children or a beer side dish at home. The sauce is coated on the chicken, which helps maintain the juiciness and crispiness of the chicken for a long time. The price is 17,000 KRW for a whole size and 9,000 KRW for a half size.
Along with the new Ganjang Garlic Chicken, a side menu item called ‘Crispy Cream Cheese Balls’ was also introduced. Made with Mom's Touch’s special glutinous rice dough, it boasts a crispy yet chewy texture. Inside, milk paste combined with cream cheese and mozzarella cheese creates a sweet and savory flavor that is exquisite. The price is 3,500 KRW for 4 pieces.
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A Mom's Touch representative said, “The new Ganjang Garlic Chicken reflects the taste preferences of young consumers who enjoy ‘sweet and salty’ flavors, and it is characterized by enhanced umami through added garlic flavor so that the whole family can enjoy it together.” They added, “It pairs well with the newly introduced side menu, making it great to enjoy together as a set.”
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