The Class Hyosung, Sponsorship Agreement with KLPGA Players Lee Da-yeon and Kim Ji-hyun View original image


[Asia Economy Reporter Kiho Sung] Mercedes-Benz official dealer The Class Hyosung announced on the 20th that it has signed a sponsorship agreement with professional golfers Lee Da-yeon and Kim Ji-hyun.


The Class Hyosung held an official sponsorship agreement ceremony with pros Lee Da-yeon and Kim Ji-hyun, who showed great performance at last December's KLPGA (Korea Ladies Professional Golf Association) Tour 'Hyosung Championship with SBS Golf,' at The Class Hyosung headquarters located in Dogok-dong, Seoul on the 17th.


Under this agreement, the two players will wear competition uniforms bearing The Class Hyosung logo and compete on the field until December next year. They will also participate in various promotional activities such as brand events hosted by The Class Hyosung. The Class Hyosung will provide official courtesy vehicles to Lee Da-yeon and Kim Ji-hyun, specifically the Mercedes-Benz GLE 300 d and CLS 400 d 4MATIC, respectively.


The Class Hyosung, Sponsorship Agreement with KLPGA Players Lee Da-yeon and Kim Ji-hyun View original image

Im Seong-hyun, CEO of The Class Hyosung, said, “We decided to sponsor them because we focused on the two pros' challenging spirit toward winning as well as their positive mindset enjoying competition on the field,” adding, “We will spare no support so that the two pros can fully concentrate on tournaments and achieve good results.”



Meanwhile, The Class Hyosung is actively conducting golf marketing by officially sponsoring KLPGA tournaments such as the 'ADT Caps Championship 2019' and 'High1 Resort Ladies Open 2019,' and hosting events like the 'KPGA The Class Hyosung Family Golf Challenge.'


This content was produced with the assistance of AI translation services.

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