Heo In, KB Kookmin Bank President, Participates in Relay Campaign to Support Flower Farmers

Heo President, Next Participants Appointed: Ha Hyunhoe LG Uplus CEO, Lee Jeonghwan Korea Housing Finance Corporation President

Heo In, President of KB Kookmin Bank (second from the left), visited the Yeouido Branch on the 8th, handed freesia flowers to the employees, and took a commemorative photo.

[Asia Economy Reporter Kangwook Cho] Heo In, President of KB Kookmin Bank, participated in the 'Flower Farm Support Relay Campaign' to help flower farmers affected by the spread of COVID-19.

KB Kookmin Bank announced on the 9th that President Heo joined the campaign after being nominated by Go Dong-jin, Head of Samsung Electronics' Wireless Business Division.

The 'Flower Farm Support Relay Campaign' has been conducted since last February based on a proposal by Mayor Park Won-soon, following a method similar to the 'Ice Bucket Challenge,' where celebrities nominate others to join the campaign.

On the 8th, President Heo visited the Yeouido branch and other locations, gifting freesia flowers to encourage employees dealing with the financial market crisis on the front lines and to express gratitude to visiting customers.

Heo nominated Ha Hyun-hoe, CEO of LG Uplus, and Lee Jeong-hwan, President of Korea Housing Finance Corporation, as the next participants in the campaign, both of whom are actively involved in overcoming these difficult times.

President Heo said, "When I see the fully bloomed spring flowers, I often feel the beauty of life and hope," adding, "I want to share the bright and hopeful energy of the yellow freesia with our employees and customers."

This content was produced with the assistance of AI translation services.