Nature Republic Launches Sunblock That Simultaneously Blocks UV and IR Rays View original image


[Asia Economy Reporter Yujin Cho] Nature Republic (CEO Jung Woon-ho) announced on the 8th that it has launched the ‘California Aloe Matte Sunblock SPF50+ PA++++,’ which simultaneously blocks ultraviolet and infrared rays to protect the skin from the sun’s heat and light.


Nature Republic stated, "With the steady growth of the domestic sun care market and the high popularity of the California Aloe Matte Sun Stick, a flagship product, we have introduced a new mineral sunscreen in the same line."


The California Aloe Matte Sunblock features the highest ultraviolet protection rating, PA++++, providing powerful UV blocking effects, and simultaneously blocks infrared rays that deeply penetrate the skin and accelerate aging. It improves the whitening effect and application feel, which are known drawbacks of existing mineral sunscreens, helping to express natural skin and finishing matte without stickiness.


Additionally, it contains California aloe ingredients that deliver rich moisture and soothe skin sensitized by ultraviolet rays. With pigment micro-dispersion technology, small and uniform particles apply smoothly on the skin, and it has completed primary skin irritation tests, making it safe to use.



Before launch, Nature Republic conducted product evaluations with 30 YouTubers. As a result, it showed high satisfaction with 100% feeling matte after use, 97% gentle usage, and 94% willingness to recommend to acquaintances. It is receiving much attention under the nickname ‘#BangpaeJacha’ (Shield Sunscreen).


This content was produced with the assistance of AI translation services.

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