Beauty Industry Launches Hygiene Products Targeting COVID-19 and Holds Discount Events
Increased Interest in Personal Hygiene Due to COVID-19
Beauty Industry Actively Launches Related Products and Holds Promotional Events
[Asia Economy Reporter Lee Seon-ae] Due to the ongoing impact of the novel coronavirus infection (COVID-19), interest in hygiene and cleanliness management has continuously increased. Reflecting this social situation, the beauty industry is introducing various products that help with skin hygiene management and conducting promotions.
According to the related industry on the 29th, Gungjungbichaek is holding a special exhibition for laundry detergents and dishwashing products that closely contact the skin, in response to the growing interest in personal hygiene management.
The antibacterial product exhibition for virus prevention will run until April 30. When purchasing two or more of Gungjungbichaek’s baby fabric detergents and fabric softeners, customers receive discount benefits and additional products of 150ml each, allowing them to purchase the products at a reasonable price. When purchasing two or more baby dishwashing detergents, customers receive discount benefits along with a 7-use portion (175ml) of dishwashing detergent as a gift.
The Gungjungbichaek lifestyle care line, which has a 99.9% antibacterial effect that washes away everyday bacteria such as pneumonia bacteria, E. coli, and Pseudomonas aeruginosa, contains plant-derived cleansing ingredients that leave little residue. Its excellent cleaning power from baking soda and citric acid helps reduce irritation to fabrics and skin.
A representative from Gungjungbichaek said, “The lifestyle care line, which can easily provide antibacterial care for clothing and dishes that closely contact the skin, continues to receive positive responses. We hope many people will experience the Gungjungbichaek lifestyle care line through this special exhibition, which allows purchasing hygiene and antibacterial care products under reasonable conditions.”
A special exhibition to help manage skin troubles and cleanliness caused by frequent mask-wearing is also underway. Ducray is holding the “Trouble on the Red Blooming Spring Day” exhibition until the 31st on its official online mall. Customers who purchase Ducray’s representative product, ‘Keracnyl PP,’ receive a 10% discount and a free 100ml bottle of ‘Ictyane Micellar Water,’ which has a 98% ultrafine dust cleansing effect.
Keracnyl PP contains the patented ingredient Myrtacin, which directly acts on biofilms that interfere with skin problem care, effectively alleviating troubles. Additionally, Vitamin PP quickly soothes redness caused by irritation on trouble spots. The 100ml Ictyane Micellar Water given with the purchase of Keracnyl PP cream has been confirmed to have a 98% cleansing effect on ultrafine dust in human application tests.
The importance of clean cleansing has been further emphasized due to the COVID-19 impact. However, it is also true that deep cleansing can be burdensome as the skin becomes sensitive from prolonged mask-wearing.
In response, AHC has launched the ‘Essence Care Cleansing Line,’ which helps with deep cleansing while supporting skincare. It consists of three products: cleansing water, cleansing foam, and powder wash. ‘Essence Care Cleansing Water Emerald’ contains clean glacier water from Whistler, Canada, providing a refreshing and clean finish while thoroughly removing makeup, impurities, and residual oils on the skin. ‘Essence Care Cleansing Foam Emerald’ contains Rotorua mud in its formula, gently removing makeup while caring for the skin without tightness. ‘Essence Care Powder Wash Emerald’ is a fine particle powder that melts upon contact with water, gently helping with exfoliation and cleansing.
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Aritaum offers a foot shampoo with antibacterial effects for easy care of feet, which always require clean management. Modi Spa Bubble Foot Shampoo is a foot-specific cleanser. It provides 99.9% antibacterial cleansing with a patented antibacterial ingredient blend. Containing menthol cooling ingredients, it finishes cleansing with a cool and refreshing feeling. It is used by spraying the fine foam, rubbing, and then rinsing with water.
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