'DIY Supplies' and 'Electrical Safety Products' Grow by 52% and 31.8% Respectively

As 'Jipkokjok' Increase, Sales of Interior and Home Organization Products Rise View original image


[Asia Economy Reporter Lim Hye-sun] With the practice of 'social distancing' to prevent the spread of the novel coronavirus (COVID-19), the so-called 'homebody' population has increased, leading to a rise in sales of interior and home organization products.


Lotte Mart announced on the 22nd that an analysis of daily necessities sales on Lotte Mart Mall from the 1st to the 19th showed an increase in sales of repair and interior products compared to the same period last year. DIY supplies, including adhesives and insect screens, grew by 52%, electrical safety products, including outlets and multi-taps, increased by 31.8%, and gardening tools rose by 59.5%.


Meanwhile, Lotte Mart's overall sales decreased by 8.7% compared to the same period last year, but sales of indoor interior products on Lotte Mart Mall increased by 7.7%. Demand for storage products to organize winter clothing and winter goods also rose. Sales of storage products and clothing storage increased by 19.3% and 1.4%, respectively.


Accordingly, Lotte Mart Mall is holding a 'Living Daily Necessities Best' event. Featured products include the 'ChoiceL Foam Brick,' which can be neatly attached to stained walls, priced at 19,900 KRW; the 'ChoiceL Automatic Cap Multi-tap (2 outlets, energy-saving type)' at 7,000 KRW; the 'ChoiceL Portable 2-tier Hanger' at 39,900 KRW; and the 'Room by Home Extra Large Metal 4-tier Shelf' at 89,900 KRW.



Additionally, until the 25th, all Lotte Mart stores nationwide will offer storage products at discounted prices. The Room by Home Pelican Living Box is sold for 10,900 KRW, and if you purchase two or more of this product, you can get a 40% discount.


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing