Public Shopping, 5th Anniversary Special Project 'Seobunrye Master Cheonggukjang' Sale View original image


[Asia Economy Reporter Kim Cheol-hyun] Public Home Shopping announced on the 19th that it will sell 'Seobunrye Master Cheonggukjang' as a special product for the 5th anniversary of its launch on the 20th. This is the third 5th anniversary commemorative product following 'Nonsan Seolhyang Strawberry' and 'Daejeo Jjapjari Tomato.'


'Seobunrye Master Cheonggukjang' is a popular brand that simultaneously ranked first in sales and repurchase rate among Public Home Shopping's fermented soybean products. Launched in 2015 when Public Home Shopping was established, it has been a steady seller loved for five years. Master Seobunrye is the first and only 'Food Master' in the field of Cheonggukjang designated by the Ministry of Agriculture, Food and Rural Affairs. She adheres to traditional manufacturing methods passed down through three generations, such as boiling soybeans over a wood fire in a cauldron and fermenting them in a cypress fermentation room.



In the special broadcast airing at 5:40 PM on the 20th, a total of 20 packs will be sold for 50,900 KRW, consisting of 8 packs of traditional Cheonggukjang, 4 packs of spicy Cheonggukjang, 4 packs of garlic Cheonggukjang, and 4 packs of perilla seed Cheonggukjang. The perilla seed Cheonggukjang is being introduced for the first time as part of the 5th anniversary celebration. Pre-orders for up to 1,000 sets are also available on the online mall before the broadcast.


This content was produced with the assistance of AI translation services.

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