KTH Receives Speaker of the National Assembly Award for '2020 Haengbok Deoham Social Contribution'

Recognized for Contributions to Social Responsibility Efforts

[Asia Economy Reporter Cha Min-young] KTH, which operates the digital home shopping platform K Shopping, announced on the 17th that it was the sole recipient of the Speaker of the National Assembly Award at the ‘2020 Happiness Plus Social Contribution Campaign.’

Celebrating its 10th anniversary this year, the Happiness Plus Social Contribution Campaign is jointly hosted by the Korea Employers Federation and the Korea Journalists Association, with support from seven government ministries including the Ministry of Economy and Finance, the Ministry of Trade, Industry and Energy, and the Ministry of Employment and Labor.

KTH has carried out various social contribution activities by leveraging the ‘Labor-Management Love Fund,’ created through voluntary participation of labor and management employees, and by linking its commerce and content businesses to promote coexistence with underprivileged groups, local communities, and small and medium-sized enterprises (SMEs).

In particular, KTH has conducted public interest projects to help SMEs develop sales channels and increase revenue by connecting with K Shopping. Through programs such as ‘Shin Su-ji’s Wellness Life’ in partnership with the Seoul Business Agency (SBA), it has introduced various excellent SME products, and based on business agreements with the Korea Forestry Promotion Institute and Haenam County Office, it has supported the discovery and sales of outstanding local agricultural, marine, and specialty products.

Additionally, labor and management jointly have carried out the ‘Beautiful Give’ donation campaign every holiday for children in Seoul group homes (family-type communal living facilities), and have operated ‘K Market,’ which involves talent and goods donations from employees. Other activities include the ‘Dream Tree Tour of Love,’ cultural experience and educational activities for children and adolescents, ‘Repairing Houses of Love,’ and volunteer work for wildfire recovery in Gangwon Province last April.

Kim Tae-hwan, Executive Director of KTH, stated, “We will continue to fulfill our social responsibilities based on various material and human resources and participate in creating a healthy and happy society.”

This content was produced with the assistance of AI translation services.