LG Household & Health Care Launches O Hui Ultra Sunblock
[Asia Economy Reporter Yujin Cho] LG Household & Health Care (CEO Cha Seok-yong) has launched O Hui Day Shield Ultra Sunblock UV Force, which strongly protects the skin from external factors surrounding the skin in daily life, such as ultraviolet rays and ultrafine dust.
This new product applies UV Force™ technology, which increases UV blocking efficiency upon exposure to ultraviolet rays, effectively defending against UV rays from everyday exposure to strong outdoor sunlight.
It healthily protects the skin from various external factors threatening skin health, such as ultrafine dust and blue light, and has completed a water resistance test that maintains UV protection even against water and sweat, making it suitable for various outdoor activities like swimming in the sea and hiking.
The O Hui brand manager said, “This new product has a transparent formulation that adheres smoothly without white cast to any skin type, allowing for a natural skin expression, making it suitable as a daily sun care item for men and women of all ages.”
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