"Together, Value" 11th Street, Special Sale of Excellent Small Business Products with SME Distribution Center

[Asia Economy Reporter Cha Min-young] 11st announced on the 16th that it will hold a "Special Sale of Excellent Small Business Products" for two weeks until the 29th, in collaboration with the Small and Medium Business Distribution Center, to help revitalize the sales of excellent small business products.

This special event is part of the Ministry of SMEs and Startups' support for small business owners struggling due to the economic downturn caused by the spread of COVID-19.

A total of about 260 small business sellers are participating in this event. They were selected from excellent small business owners nurtured intensively by the Small and Medium Business Distribution Center who have stores on 11st. The products are from categories such as daily necessities, food, beauty, living, and leisure, which have seen increased customer demand due to COVID-19.

The representative products include ‘Imaco Convenient Well-being Nutritional Porridge (130ml)’ priced at 1,500 KRW, ‘Oboso Diapers 1 Box’ at 16,900 KRW, and ‘Sumiga Domestic Napa Cabbage Kimchi’ at 10,000 KRW. Additionally, customers can receive a 15% discount coupon to purchase these products at even lower prices.

This initiative helps small business sellers, whose sales have decreased due to the economic downturn, by prioritizing the exposure of their products to customers, while customers can purchase needed products at reasonable prices.

Starting with this event, 11st and the Small and Medium Business Distribution Center plan to introduce long-term win-win measures, such as signing business agreements to revitalize sales of excellent SMEs and small business products.

Recently, 11st has been continuously preparing support measures for small business owners to overcome the economic slump caused by COVID-19, including deciding to provide early payment of 5 billion KRW for 161 small partner companies and suppliers.

Lee Jong-kwon, Head of Marketing Group at 11st, said, “Through collaboration with the Small and Medium Business Distribution Center, which takes the lead in supporting small business owners, we are continuously considering practical win-win measures that help small business owners,” and added, “11st will continue to strive to overcome difficult times together through mutual growth with sellers.”

This content was produced with the assistance of AI translation services.