Innocean Establishes Subsidiaries in Singapore and Indonesia... Begins Full-Scale Entry into ASEAN Advertising Markets

[Asia Economy Reporter Seungjin Lee] Innocean Worldwide is making a full-scale push into the Asia-Pacific region.

Innocean announced on the 16th that it has established overseas subsidiaries in Singapore and Indonesia. As a result, Innocean has secured business bases in Southeast Asian countries in addition to India and Australia.

Through the establishment of these overseas subsidiaries, Innocean plans to achieve "two rabbits": pioneering new overseas advertising markets and creating synergies within its global digital network.

Since launching its Singapore subsidiary last November, Innocean has entered Malaysia through the digital specialist group Welcome Worldwide, enabling early support for Hyundai and Kia Motors' marketing activities in the Asia-Pacific region. The company intends to use this as a foothold for expanding into neighboring Asia-Pacific countries such as Vietnam, the Philippines, and Thailand in the future.

In particular, the Indonesian subsidiary officially opened on the 16th will actively enter the Indonesian market, which has high potential growth within the Asia-Pacific region, by providing early marketing service responses to Hyundai Motor Indonesia's sales subsidiary.

By newly securing a base in Southeast Asia, Innocean is evaluated to have achieved two outcomes: pioneering new overseas advertising markets and completing a systematic global digital network.

An Innocean official emphasized, "We will further expand our business scope in the ASEAN market and proactively secure new growth engines such as cutting-edge technology-based digital creativity to actively promote Innocean's second leap forward."

This content was produced with the assistance of AI translation services.