Toyota Launches Two New Prius Models

[Asia Economy Reporter Kiho Sung] Toyota Korea announced on the 10th that it has officially started sales by launching the ‘Prius C Crossover’ and the ‘2020 Prius AWD’.

The newly released Prius C Crossover adds a distinctive and active style to the spaciousness and efficiency advantages of the Prius C model, while the 2020 Prius is equipped with Toyota Safety Sense (TSS) as a safety feature and newly offers an all-wheel drive (AWD) model.

Both models are eco-friendly hybrid vehicles, eligible for up to 2.6 million KRW in tax reductions including acquisition tax cuts, as well as discounts on urban congestion charges and public parking fees.

Kang Daehwan, Executive Director of Toyota Korea, said, “The Prius C Crossover and 2020 Prius will be the optimal choice for unique customers who value ‘environmental worth’ and pursue their own lifestyle,” adding, “We hope you fully experience Toyota brand’s new slogan ‘Enjoy Your Style’ through the Prius C Crossover and 2020 Prius.”

The price of the Prius C Crossover is 25.9 million KRW, and the prices of the 2020 Prius and Prius AWD are 33.78 million KRW and 36.93 million KRW respectively. (Including VAT, with 1.5% individual consumption tax applied)

This content was produced with the assistance of AI translation services.