Pigeon Launches Four Variants of 'High-Concentration Pigeon Botanic'

[Asia Economy Reporter Yujin Cho] Comprehensive household goods company Pigeon (CEO Juyoun Lee) announced on the 9th that it will launch four new products of the ‘High-Concentration Pigeon Botanic,’ which captures the scent of nature as it is.

High-Concentration Pigeon Botanic is a highly concentrated fabric softener that embodies Pigeon’s 42 years of expertise, containing the natural scents derived from flowers, plants, and fruits.

The product excludes 13 harmful substances including formaldehyde and artificial colorants, and has completed skin irritation tests. Instead of petroleum-based surfactants, it uses plant-derived ingredients (palm oil) that decompose easily in nature, employs colorless containers without artificial coloring, and applies eco-friendly packaging to facilitate easy separation and recycling after use.

A Pigeon representative stated, “With the launch of High-Concentration Pigeon Botanic, we are actively strengthening our portfolio of high-concentration fabric softeners that reflect Pigeon’s nature-friendly product philosophy. At the same time, we plan to continuously introduce various innovative products to establish ourselves as a leading company in the comprehensive household goods sector.”

This content was produced with the assistance of AI translation services.