Gwangju Shinsegae's 'Love S-BOX' Project Draws Attention

[Asia Economy Honam Reporting Headquarters Reporter Shin Dong-ho] Gwangju Shinsegae Co., Ltd. (Chief Executive Officer Lee Dong-hoon) is drawing attention for continuously supporting the ‘Gwangju Shinsegae Love S-BOX’ project, which has established itself as a leading social contribution company in the region.

According to Gwangju Shinsegae on the 4th, the ‘Love S-BOX’ is a social contribution activity newly planned and promoted by Gwangju Shinsegae in 2017.

It is carried out in connection with the Gwangju Metropolitan Office of Education (Superintendent Jang Hwi-guk), Seo-gu District Office of Gwangju (District Chief Seo Dae-seok), the Green Umbrella Children’s Foundation Gwangju Regional Headquarters (Head Kim Eun-young), and four welfare centers in Seo-gu (Geumho, Ssangchon, Mujin, Siyoung).

This is one of Gwangju Shinsegae’s representative social contribution projects aimed at delivering help and attention to children from single-parent families and low-income households, fulfilling its social responsibility as a leading local company.

The project delivers food package boxes worth 5 million KRW monthly to 100 households, totaling 60 million KRW annually, with a cumulative amount reaching 240 million KRW to date.

Due to the spread of COVID-19, delays in kindergarten, elementary, middle, and high school admissions, and the closure of social welfare facilities including local children’s centers have caused difficulties within the district.

Amid these circumstances, the Gwangju Shinsegae S-BOX project, conducted for vulnerable children in crisis within the local community, has become a great help to families needing protective care, serving as a model for the local society.

The Love S-BOX consists of food packages including meat, fruits, nuts, ready meals, and snacks, ensuring that children from single-parent and low-income families do not skip meals and can maintain their health through proper nutrition management.

Additionally, as movement and outdoor activities are difficult, the packages are delivered directly to the doorsteps of children’s homes, providing hope to those who need protection and attention.

Chief Executive Officer Lee Dong-hoon said, “As a company growing together with the local community, it is very rewarding to share the joy of giving,” and added, “I hope this small but warm kindness reaches deeply into the hearts of the local residents who are facing difficulties without any helping hands.”

This content was produced with the assistance of AI translation services.