Kia Motors "Supporting Small Business Owners Struggling Due to COVID-19"… Launches Customized Purchase Program

[Asia Economy Reporter Kiho Sung] Amid the severe impact of the novel coronavirus disease (COVID-19) on individual business owners, Kia Motors announced on the 4th that it has launched the 'Individual Business Owner Support Purchase Program.'

The 'Individual Business Owner Support Purchase Program' is a purchase program targeting representative models with a high proportion of individual business owners, offering various benefits such as ▲no monthly payments for the first six months ▲gift card giveaways. Kia Motors stated that this program was designed to reduce the burden on individual business owner customers and contribute to revitalizing consumption.

Specifically, individual business owner customers who purchase Morning, Ray, Carnival, or Bongo 1t models in March and use this purchase program (based on flexible installment plans) can enjoy ▲no monthly payments for the first six months of the total 36-month installment period after purchase, and ▲the actual installment principal can be repaid over the following 30 months at a special interest rate of 4.0%.

For example, when purchasing the 'Morning Luxury Trim' with a new car price of 13.5 million KRW, if a 10% down payment is made, the customer only needs to pay about 420,000 KRW monthly for the last 30 months, effectively enjoying an interest benefit of approximately 450,000 KRW.

Additionally, this purchase program can be used without any down payment restrictions, and early repayment fees are waived so customers can repay installments at any time according to their financial situation.

Furthermore, all customers using this purchase program will receive a gift card worth approximately 200,000 KRW, prepared by Kia Motors to support consumption revitalization.

A Kia Motors representative said, “We launched the Individual Business Owner Support Purchase Program to minimize the burden on individual business owner customers amid the recent sluggish economic situation,” adding, “Kia Motors will contribute to restoring weakened consumer sentiment.”

This content was produced with the assistance of AI translation services.