Gmarket Strengthens 'Discount Coupon' Benefits Exclusively for Business Customers

[Asia Economy Reporter Minyoung Cha] Gmarket is strengthening exclusive discount benefits for business members.

Gmarket announced on the 2nd that it will expand its B2B specialized mall BizOn service for business members. It offers coupons worth up to 200,000 KRW per month and increases benefits exclusive to new members. Compared to before the revamp, the scale of coupon benefits has tripled.

First, the discount coupon benefits are enhanced. Four types of coupons?'50,000 KRW', '30,000 KRW', '15,000 KRW', and '7,000 KRW'?are provided twice each month. If all these coupons are used, members can enjoy additional benefits totaling 204,000 KRW every month. The coupons available depend on the payment amount and are provided collectively on the 1st of each month.

Overlapping discount coupons are also offered for special-priced products. Additional discount coupons of '3,000 KRW', '4,000 KRW', and '5,000 KRW' can be used on specific products. Furthermore, when purchasing two or more BizOn products, an additional discount of '1,000 KRW' per product is applied. For example, when ordering 'Skat Natural Sanitary Cloth 10 sheets' priced at 14,900 KRW for two, applying the 5,000 KRW coupon and the multiple purchase discount coupon results in a final purchase price of 8,900 KRW, a 40% discount.

Exclusive benefits for new members are also introduced. Members with no purchase history in the past six months can purchase certain products at half price. Newly registered business members can purchase items such as 'Kleenex Classic Beauty Tissue 200 sheets', 'Korea Paper Milk A4 Copy Paper 1000 sheets', and 'Maxbong Cheese 280G (2 pieces)' for only 100 KRW each.

Shin Hwangmin, Team Leader of Gmarket Business Development Team, said, “We are exploring various support measures so that owners of small businesses or companies can conveniently purchase goods at affordable prices. We will continue to strive to introduce diverse services and benefits to assist business members who face difficulties due to various environmental factors.”

This content was produced with the assistance of AI translation services.