Light 'Gram' Targets Japan... LG Electronics Launches '2020 Gram 17' in Japan
[Asia Economy Reporter Han Jinju] LG Electronics has launched the 2020 model 'LG Gram 17' (model name: 17Z90N), which enhances both portability and performance of laptops, in Japan.
On the 19th, LG Electronics began selling the 'LG Gram 17' at major stores such as Yodobashi Camera and Bic Camera in Japan. LG Electronics first entered the Japanese laptop market in 2016 with the LG Gram series.
The LG Gram 17 features a high-resolution WQXGA (2560 x 1600) display, which is more precise than Full HD. Unlike the conventional laptop screen ratio of 16:9, it supports a 16:10 aspect ratio, providing a wider screen view. The screen size is 17 inches with a diagonal length of 43.1 cm, and it applies a hidden hinge that minimizes the folding area of the laptop, reducing the vertical length by 3mm compared to 2019 models. The screen uses an ultra-slim bezel for an immersive experience.
The battery is equipped with a large capacity of 80Wh, which is 10% larger than previous models. The weight is 1350g. For consumers accustomed to a standard keyboard, a 4-row numeric keypad is also included on the right side.
The 2020 model Gram 17 was released domestically earlier this year. Starting this month, it is planned to be launched in major countries including North America, Europe, and Asia.
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Lee Young-chae, Managing Director of LG Electronics Japan, said, "We will actively target the Japanese market, which is a barren land for foreign brands, by leveraging the unique innovation of LG Gram that provides customers with a different level of value."
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