Daesang Cheongjeongwon 'JibeuroON' Launches Two Types of Oven-Baked Mild 'Children's Boneless Fish' View original image


[Asia Economy Reporter Choi Sunghye] Daesang Cheongjeongwon's online-exclusive brand JibeuroON announced on the 18th the launch of two types of seafood home meal replacements (HMR) for children, 'JibeuroON Children's Boneless Fish.'


As consumers increasingly prioritize health, demand for seafood HMR that can be easily enjoyed without complicated cooking processes is rising. In response, Cheongjeongwon JibeuroON has newly introduced two types of children's boneless fish consisting of 'Grilled Mackerel' and 'Grilled Spanish Mackerel,' both rich in unsaturated fatty acids, targeting the market. These products are carefully deboned by 100% manual work, making it more convenient for children who find it difficult to eat fish with bones.


The two new products use lemon juice to remove fishy odors and are quickly grilled using an oven capable of five-stage heat treatment, preserving the fish's original taste, nutrition, and moistness. Both mackerel and Spanish mackerel are sourced exclusively from Korean waters, ensuring safe consumption.



The fish is cut into child-friendly sizes (30g) and individually vacuum-packed for hygiene. Each pack contains six pieces, allowing consumers to take out as many as they want conveniently. Simply heating in the microwave for one minute completes a mild and moist grilled fish without worries about smell or smoke.


This content was produced with the assistance of AI translation services.

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