Muzel Changes Company Name to 'Meditherapy'

[Asia Economy Reporter Moon Hyewon] Media commerce specialist company Myuzel announced on the 12th that it has changed its name to ‘Mediterapy.’

Mediterapy explained that the change aims to strengthen the brand identity as a leading company in the domestic healing category and to enhance the company’s competitiveness and value.

Mediterapy is a compound word combining ‘Medi’ and ‘Therapy,’ reflecting its commitment to offering a wide range of products centered on body health and beauty, as well as mental healing and recovery. It also pursues a lifestyle as a personal healing care brand focused on individual customers’ healing, allowing them to gift themselves small but certain moments of rest.

Building on the name change, Mediterapy plans to focus more on the ‘healing’ product line to expand its influence in the market and advance as a leading domestic and global healing company. In the first half of this year, it plans to complement existing products and launch new healing products, including new product releases and various events, to make them more accessible to customers.

A Mediterapy representative said, “Through the name change, we will establish our identity as a leading domestic healing brand and actively contribute to improving customers’ lifestyles,” adding, “We will leap forward as a company that brings joy and healing to the lives of customers worldwide, beyond Korea.”

This content was produced with the assistance of AI translation services.