Kia Motors Launches Red Members Credit Card 'Edition 2'... "Enhanced Point Accumulation Benefits"

[Asia Economy Reporter Kim Ji-hee] Kia Motors announced on the 6th that it has launched the enhanced benefit version of the "Kia Red Members Credit Card Edition 2."

Launched in 2017, the Kia Red Members Credit Card allows users to earn Hyundai Card M points, accumulate Red Points, and enjoy Kia Red Members benefits such as vehicle care services. The Edition 2 features improvements based on feedback from existing Kia Red Members Credit Card users, enabling customers to receive more benefits.

Kia simplified the previously complex structure by integrating the three-tier card system into one, and instead of offering various additional service benefits like movie theater and outlet discounts that vary according to customer lifestyle preferences, it strengthened the point accumulation benefits. This approach ensures that customers receive tangible benefits regardless of their spending habits.

Specifically, 0.5% to 1% of the amount spent at domestic and international merchants is accumulated as M points. When used at Kia Red Members partner stores, an additional 0.5% to 2% is accumulated as Red Points. When purchasing a new Kia vehicle, if using Save-Auto and paying over 2 million KRW with the card, 20,000 Red Points are awarded.

Additionally, if the monthly spending exceeds 500,000 KRW, benefits such as a 20,000 KRW discount coupon for AutoQ maintenance and 60 M points per liter at GS Caltex are provided.

Kia plans to build a dedicated credit card lineup offering tailored benefits by vehicle type?including passenger cars, sports utility vehicles (SUVs), compact cars, and electric vehicles?through the newly introduced Kia Red Members Credit Card Edition 2 and the electric vehicle-exclusive credit card launched last month.

A Kia official stated, "We launched the 'Kia Red Members Credit Card Edition 2' with enhanced benefits to provide greater satisfaction to our card users," adding, "We plan to continuously expand partner stores and conduct customer participation events going forward."

This content was produced with the assistance of AI translation services.