Seven Eleven Presents Unique Products Like 'Belgian Macarons' for Valentine's Day

[Asia Economy Reporter Seungjin Lee] Seven Eleven announced on the 5th that it will showcase over 100 varieties of chocolate products in celebration of Valentine's Day.

First, Seven Eleven will sell the premium macarons "Belgium Heart Macaron," exclusively imported directly from Belgium. The macaron shells are aged for 10 hours, giving them the characteristic chewy texture of macarons. They come in vanilla strawberry and raspberry flavors.

They also prepared the Belgian luxury chocolate "Guylian Gift Set." Famous for its unique chocolate shapes such as seashells and seahorses, this product is considered one of the world's top three luxury chocolate brands. Guylian's signature caramel-coated hazelnut filling offers a distinctive taste.

Products featuring special recipes by master chocolatier Chef Kim Eun-hye are also introduced. The "Ganache Signature x Chef Collection" is a premium chocolate using Chef Kim Eun-hye's recipes, consisting of three types of Ghana Signature chocolates (dark, milk honey combo, ruby).

Seven Eleven will also offer popular social network service (SNS) products famous for YouTube "mukbang" (eating broadcasts). First, they exclusively release the "Maltesers Vanilla Shake" product. The "Maltesers Vanilla Shake" features crispy snacks with a smooth vanilla shake flavor coated in rich chocolate.

Additionally, they will sell "Trolli Earth Jelly," a chewy jelly shaped like a blue Earth filled with grape syrup, along with "Valentine Pick & Mix" and "Valentine Collection," which include Trolli's representative jelly products.

Various events are also planned. Customers who purchase Crunky chocolate will be eligible for a "Tiffany Bracelet Event," and those who buy Hershey's chocolate can participate in the "Valentine Chocolate Bag Event." Moreover, various discount events will be held until the 14th for budget-conscious shoppers.

Kim Taebong, CMD in charge of ambient food at Seven Eleven, said, "In preparation for the upcoming Valentine's Day, we have prepared a more diverse range of chocolate products, including overseas direct sourcing items and SNS trending products," adding, "We hope everyone enjoys a sweet Valentine's Day with Seven Eleven's differentiated products alongside lovers, colleagues, and friends."

This content was produced with the assistance of AI translation services.