[2020 Asia Consumer Awards] Dongwon F&B Exports Over 500 Million Cans with 29 Years of R&D Expertise in 'Pet Food'

[Asia Economy Reporter Seungjin Lee] Dongwon F&B has been producing pet food for about 29 years since 1991. The pet food made by Dongwon F&B has been exported to Japan, where the cat market is highly developed, with over 550 million cans exported to date. In particular, it has been recognized for its quality, maintaining a partnership for 29 years with the number one brand of wet cat food cans in the Japanese market.

The reason it has been recognized in advanced pet countries for a long time is thanks to Dongwon's unique know-how and technological capabilities. Dongwon processes fresh tuna caught in the open sea and cans it within 5 minutes to ensure the freshest state. Additionally, the red meat of the tuna is included to enhance the nutritional value.

Based on its research and development capabilities in the tuna can sector since 1982, Dongwon F&B holds various patented technologies that utilize raw tuna to preserve nutritional value. Dongwon F&B actively applies its technological expertise in seafood, dairy products, red ginseng, and other health ingredients to pet food, offering excellent pet food products in both domestic and international markets.

Dongwon F&B designated last year as the first year of domestic pet food and recently expanded its facilities at the Changwon factory to produce 10 million pet food pouches annually through large-scale investment. They offer a variety of products including wet pouches for cats using seafood such as tuna, which has strengths in raw material technology, red ginseng, as well as various wet and dry foods and snacks. Recently, they also launched staple dog food for the first time, officially entering the dog market.

As the first major domestic food conglomerate, Dongwon F&B partnered with 'CHD,' the number one domestic animal hospital specialized distributor, and entered the animal hospital market. The animal hospital market is a significant sector, accounting for over 12% of the estimated 900 billion KRW pet food market.

This content was produced with the assistance of AI translation services.