Otogi Teams Up with Creator Doti to Launch Milder 'Children's Curry'

[Asia Economy Reporter Lee Seon-ae] Ottogi announced on the 16th the launch of a milder and healthier "Children's Curry" with reduced sodium and added calcium and DHA.

According to a recent consumer survey, the main reason for consuming curry is "because it contains many health-beneficial ingredients," highlighting growing interest in the "turmeric" component of curry. Additionally, the advantage of being able to provide growing children with a variety of vegetables evenly was cited as a key reason parents choose curry. Based on these consumer needs, Ottogi has launched the product "Children's Curry" specifically for children.

Ottogi's "Children's Curry" is rich in calcium and DHA, which help growing children. It features a sodium reduction of more than 40% compared to regular curry, allowing children to enjoy a healthier curry. The milder taste of "Children's Curry," harmonizing the smooth flavor of cream with the tastes of fruits, vegetables, and cheese, comes in a convenient two-serving pouch package for easier cooking and storage.

In particular, through a collaboration with the game creator "Doti," who has 2.52 million subscribers, the curry package design featuring the Doti character is expected to attract even greater consumer interest.

This content was produced with the assistance of AI translation services.